Privacy Policy

This section requires legal review before publishing. It is a structural template covering the areas a UK/EU-facing Shopify store typically needs to address (UK GDPR and EU GDPR), with placeholders marked in brackets for MOBA's registered company details, which we do not have on file.

MOBA Swimwear ("we", "us", "our") respects your privacy. This policy explains what personal data we collect, why, and what rights you have.

Who we are

[Company legal name], registered at MOBA SWIMWEAR Ltd, Unit Y11, Access Self Storage, 207–211 The Vale, Acton, London W3 7QS, United Kingdom, trading as MOBA Swimwear (mobaswimwear.uk). Contact: support@mobaswimwear.com.

What data we collect

• Contact and order data: name, email, shipping/billing address, phone number, order history — collected when you place an order or sign up for our newsletter.

• Payment data: processed directly by our payment providers (e.g. Shopify Payments, Klarna, PayPal); we do not store full card details.

• Browsing and marketing data: pages viewed, products added to cart, device/browser information, collected via cookies and pixels (Meta Pixel, Google, and similar tools) for analytics and advertising.

• WhatsApp/communication data: if you message us or receive order updates via WhatsApp, we process your phone number and message content for customer service and order-related communication.

Why we use your data (legal basis)

• To fulfil and deliver your order (performance of a contract).

• To send you marketing communications where you have opted in (consent) — you can unsubscribe at any time.

• To run and measure advertising campaigns and improve our store (legitimate interest, subject to cookie consent where required).

• To comply with legal and tax obligations.

Who we share it with

We share data with service providers who help us run the store: Shopify (ecommerce platform and payments), Meta/Google (advertising and analytics), GoHighLevel (CRM and WhatsApp/email automation), and shipping carriers. We do not sell your personal data.

International transfers

Some of our service providers may process data outside the UK/EEA. Where this happens, we rely on the provider's standard contractual clauses or equivalent safeguards.

Your rights

If you are in the UK or EU, you have the right to access, correct, delete, or export your data, and to object to or restrict certain processing. You can exercise these rights by contacting support@mobaswimwear.com. You also have the right to lodge a complaint with your local data protection authority (in the UK, the ICO).

Cookies

We use cookies for essential store functionality, analytics, and advertising. [A full cookie banner/consent tool compliant with UK PECR and the EU ePrivacy rules should be implemented on the Shopify storefront — confirm implementation with the developer.]

Data retention

We retain order data for as long as necessary for tax, accounting, and legal purposes.

Changes to this policy

We may update this policy from time to time. The latest version will always be available on this page.